The Mētis Club

The Mētis Club · Sales systems for service sellers

Stop sending messages. Start making moves.

Starting with LinkedIn: the outreach system that turns cold profiles into booked calls, built for people who sell digital services.

By Shivam Shinde, founder of Reblues Media

01

A system, not a script.

  • Result

    10+

    booked calls a week, from LinkedIn alone

  • Reply rate

    18–25%

    on first messages, using the Knight framework

  • Why LinkedIn

    10% → 60%

    Reblues Media's open rate, moving from cold email to LinkedIn in 2025

  • The name

    Mētis (n.)

    The Greek idea of strategic wisdom: calculated moves, not random blasts.

  • For

    • Agency ownersDigital services
    • FreelancersDigital services
    • ConsultantsDigital services

  • The system

    ICP
    Signals
    Contact
    Message
    Follow-up
    Track
02

LinkedIn Outreach Workshop

The exact system I use to find high-intent buyers, start conversations that get replies, and turn those replies into booked calls, using only LinkedIn.

Length
40 min, live
Cost
Free
Entry
Through the Mētis Club WhatsApp

You leave with

Your ICP sheet · A signal map for your industry · Word-for-word message sequences · A follow-up cadence · A tracking sheet

Save my seat See the full workshop page
  1. 01

    Niche & ICP

    Define who actually buys: industry, company size, budget and the trigger that makes them need you now.

  2. 02

    Signal mapping

    Spot high-intent leads in your industry: hiring posts, funding, new leadership, launches, and people posting about the problem you solve.

  3. 03

    The right point of contact

    Find the real decision-maker inside each company, and who to go to when they go quiet.

  4. 04

    Offer & messages

    Frame your offer around their problem, not your service. Openers that are specific, relevant and easy to say yes to, with word-for-word 2- and 3-message sequences.

  5. 05

    The psychology of a yes

    What turns a reply into a meeting: curiosity, relevance, proof, a small first ask. And what kills it: pitch dumps, links, early calendar links, vague asks.

  6. 06

    Follow-up sequences

    When and how to follow up before and after the call, so threads don't die and booked calls show up.

  7. 07

    Infra, testing & tracking

    Profile and Sales Navigator setup, safe daily limits, A/B testing openers, and the five numbers to track: acceptance, reply, positive reply, meetings booked, show rate.

03

Save your seat.

Free. Takes 30 seconds. You'll get the WhatsApp invite right after.

  1. 01Fill this in
  2. 02Join the WhatsApp community
  3. 03Get the live link before the session

We'll only use this to send workshop details. See our Privacy Policy.

04
Portrait of Shivam Shinde

Hosted by Shivam Shinde · Founder, Reblues Media

I failed at outreach for years. Then it became a system.

For the last few years I've done outreach on every platform I could find. Prospecting, messaging, framing the offer, and an endless rumble of money burned on email domains and tools that promised everything. Thousands of messages vanished into the void.

Every self-proclaimed sales coach has the same story: one day an apple fell on their head and they cracked billion-dollar deals. This isn't that.

I failed. And failed, and failed, and failed again. But after enough failures, patterns started to show. At Reblues Media, cold email was getting 10% open rates. We moved to LinkedIn in 2025 and saw about 60%. Not luck, but a system that books calls every week.

The Mētis Club is that system, written down, so you can skip the years I lost.

Founder, Reblues Media · Video for SaaS & tech · Since 2023

LinkedIn
05
A knight chess piece on teal, the playbook's cover art

The LinkedIn Outreach Playbook

The Mētis Club

The LinkedIn Outreach Playbook

Everything from the workshop, written down. Each chess piece is a part of the system that builds toward checkmate: a calendar full of qualified prospects who actually show up.

  1. PawnProspecting & signals
  2. KnightMessaging that gets 18–25% replies
  3. BishopBooking SOPs that turn replies into calls
  4. RookFollow-ups & outreach infrastructure
  5. QueenMeasurement & scaling to 10+ calls a week

Launching soon. Waitlist gets first access.

Join the waitlist
06

Questions, answered.

Is the workshop a sales pitch?

It's 40 minutes of the actual system. I'll mention the playbook at the end, and that's it.

Do I need LinkedIn Sales Navigator?

No. It helps at scale, and we'll show you when it's worth paying for.

Will this work in my niche?

If you sell a service to businesses, yes. Chapter one is about defining your exact ICP.

I don't have case studies yet. Can I still book calls?

Yes. We cover how to build proof and frame your offer without them.

Is it recorded?

Join live for Q&A. Recordings go to the WhatsApp community when available.

Is it only LinkedIn?

We start with LinkedIn because it's the sharpest channel for service sellers. The Mētis Club covers the whole sales system: cold email, follow-ups and closing.